Doctor of Philosophy in Sports Management & Sports Marketing
Program Course Descriptions
PHDSMM-101 Advanced Contemporary Sports Management Concepts I
This course presents the student with an advanced and unique overview of sport management. This lesson teaches the relevance of sociological, cultural, historical, political, psychological, and legal concepts relating to the management of sport. In addition, topics crucial for management positions, including the necessary professional skills and attitudes of sport managers are discussed.
There are many management positions available in the sport industry, and exploring each, in detail, gives the student a firm understanding of what sport management entails. (4.0 credits)
PHDSMM-102 Advanced Contemporary Sports Management Concepts II
This course is a further continuation of Advanced Contemporary Sport Management Concepts I that will help, you, the student to develop a deeper knowledge and insight into the various aspects of sport management, including external and internal factors, branding community relation, public relations, media, and fluctuations within the market. The student will be taught how to employ critical thinking skills that will help one to recognize and identify the important elements within sport facility and event management, as well as the ability to clarify the current challenges that sports managers are faced with. (4.0 credits)
PHDSMM-103 Advanced Sports Marketing Theories I
This course provides an introduction for advanced sport marketing techniques, including the sport marketing mix, marketing research, sport marketing information systems, sport consumer behavior, sport management, sales management in sport, purchasing, and supply chain management. This course teaches the fundamental and theoretical concepts that will enable the student to dramatically increase his/her knowledge of the sport marketing industry. (4.0 credits)
PHDSMM-104 Advanced Sports Marketing Theories II
This course is a further continuation of Advanced Sports Marketing Theories I that will help, you, the student, to develop a deeper knowledge and insight into the various aspects of the sport marketing industry with advanced marketing theories related to communication concepts, sport advertising and promotion, sport sponsorship and sport retail management, sport e-business and e-commerce, and, finally, international and global marketing in sport. Real world applications prepare the student for entry into the sport marketing field with a professional attitude that will be required for one to excel in the pursuit of a career in sport marketing. (4.0 credits)
PHDSMM-105 Creating a Profitable Sports Counseling & Coaching Career
The purpose of this course is to teach the student how to effectively develop a Professional Coaching or Counseling Practice. It will teach you how to successfully attract clients, and it will also teach you how to successfully market your Professional Coaching or Counseling Practice. (4.0 credits)
PHDSMM-106 Sports Counseling Practice
This course teaches the legal "ins & out's" and "do's & don'ts" of a "Sports Nutrition Consultant Practice." The course also presents very advanced and highly effective counseling techniques that will enable the Holistic Sports Nutrition Practitioner or Sports Nutritionist to show clients and students how to restructure their thinking processes to overcome self-sabotage, while achieving amazing success in their healthful living habits. Many of our graduates go on to have very successful "Sports Management Careers" with their Sports Nutrition Counseling Practice as Sports Consultants. This course of all the "Sports Nutrition Courses" and "Sports Management Degrees" that we offer is of most importance. (4.0 credits)
PHDSMM-107 Applied Science of Sports Nutrition & Physiology
This course presents a modern and thoroughly up-to-date 21st century study on the physiology of the human organism with a specific focus on the physiology of the digestive tract as it relates to sports nutrition for optimum power, strength and endurance.
"You are not what you eat but what you assimilate that determines your power, strength and endurance."
Our "Sports Nutritionist" graduates are simply superior experts in the art of "Natural Sports Nutrition" to help athletes attain maximum power, strength and endurance for optimum athletic performance. (4.0 credits)
The student will prepare a 2,500-word, typed, double-spaced thesis on how the courses in this Doctorate's Program can be applied in one's life from the "Sports Nutrition Education" that the student was taught at The University of Natural Health and how this sports education would enhance one's "Sports Management Salary" as "Sports Nutritionists." Material may be drawn from the various courses in the Doctorate's Program. (9.5 credits)
PHDSMM-109-E The Mind of the Spirit (Optional)
The course will teach you that "minding the spirit" ("ones way of thinking" or "mind-set") as a spiritual person will empower you with a Divine active force. This course will teach you that if you "sow with a view towards corruption of your spirit, mind, body and soul, you will reap corruption, but if you sow with a spiritual, wholesome view towards living, 'mind, body, spirit and soul,' you have chosen to continuously perfect your life in order that you may continue to live the Mind Of The Spirit" (4.0 credits)
Elective marked: " — E." is suggested but NOT required for the above Program.
Among Sports Management Colleges and Sports Marketing Schools, The College of Natural Health has the most informative Sports Management Programs for promoting successful Sports Management Careers and Sports Marketing Careers. Our Sports Management Graduate Programs allow the student to attain a Sports Marketing Degree and/or Sports Management Degree.
Envision yourself with a Sports Nutrition Degree or Sports Nutrition Certification.
"All COURSES AND MATERIALS ARE SUBJECT TO CHANGE AT THE DISCRETION OF THE COLLEGE OF NATURAL HEALTH"